March 30-April 1: Kristen Cavallo, CEO, The Martin Agency

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Kristen’s goal with her two kids is to have more stamps in their passports than candles on their birthday cakes. They’ve conquered all seven continents together, including a visit to Antarctica in 2018. And considering she recently returned to be the first female CEO in the 52-year history of The Martin Agency, it’s no big surprise that she’s a fan of going places.

Prior to returning to Martin in December 2017, she helped MullenLowe’s flagship office grow 106% in six years. Since taking the helm at Martin, she has taken key issues head on — eliminated the wage gap, fought invisibility with 34% diversity hires, gotten major buzz for a smattering of clients, and produced double-digit growth with new clients (to include Buffalo Wild Wings, Sling TV, Kohl’s).

But what she’s most proud of is setting an example of resilience and possibility for her children. Whether that’s reflected in summiting Mount Kilimanjaro, crossing the Drake Passage, getting certified to scuba in Egypt’s open water, or just trying something new, she and her family are most comfortable when they’re outside of their comfort zone.